Idea to publicize an event or activity so that everyone becomes interested. Example: Publicize study of OT and NT titled “Something Old, Something New.” One month in advance, place the letters “SOSN” on small pieces of paper around the church. The next week add the dates of the Bible study. Then, the next week place the time, place, etc., until eventually all the information was added. They will have fun figuring out what the letters “SOSN” stood for and trying to guess the upcoming activity.